Hou Bing (1978 -), male, from Xuyi,Jiangsu,professor, postdoctoral, master supervisor, deputy director of rural Tourism Planning and Development Research Center.In 2011, He graduated from Nanjing Normal University with a doctor of Science degree. In 2017, he was promoted to professor.

Selected as a young tourism expert of China National Tourism Administration, outstanding backbone teacher of Jiangsu "333 High-level Talents Project", Jiangsu "Cyan Project", high-level talents of Yangzhou University, innovative leading Talents of Yangzhou City "Green Yang Jinfeng" and other talent projects, visiting scholar of Florida International University.

Concurrently hold the position of national natural science foundation of China communication service quality evaluation experts, the national tourism social supervisors, tourism industry training expert member of Jiangsu province, Jiangsu provincial star commentators star-rated hotels, hot spring resort in Jiangsu province, the provincial star rating, traveling scenic area of Jiangsu province quality rating inspectors at the provincial level, "the journal of travel and the reviewing experts and so on.

Professor Hou Bing is mainly engaged in the research of cultural tourism and heritage tourism, focusing on the research of cultural driving mechanism in the development of tourism destinations.

Presided over 3 national fund projects (2 item of national natural science fund, the national social science fund item 1), 4 provincial projects, provincial awards for 3 times, host and participate in various types of tourism planning planning more than 30, in CSSCI, ISSHP authority and core journals published more than 40 papers, by law (photocopied data from the Xinhua digest and National People's Congress press reprinted five articles, published books 1, 3 textbooks.